Aircards Secures £3 Million Growth Investment to Accelerate Global Immersive Innovation

Aircards, a global production studio dedicated to immersive storytelling, led by Adin Gold, Gordon Dodd, Matt Watson, Michael Watson, and others, has secured £3 million growth investment from Foresight Group. The funding will support Aircards’ global expansion, delivering its immersive content, interactive displays, and analytics to brands and consumers worldwide.

Since its 2020 launch, Aircards has earned a global reputation for premium immersive campaigns with brands like Nike, L’Oréal, Diageo, and Louis Vuitton. Its work spans AR, VR, mixed reality, CGI, and AI, with activations across major cities, retail, stadiums, and cultural events. The investment will accelerate growth across its Production Studio, Invisionary screens, and Metalitix platform.

Aircards is expanding in-house fabrication to create immersive physical environments—like LED tunnels, AR mirrors, and interactive pop-ups—enabling end-to-end digital-physical activations with greater speed, scale, and creative control.

Aircards' next-gen display line is led by the LUX-75™—an AI and AR-powered touchscreen built for high-traffic spaces. It blends immersive media, real-time analytics, gamification, virtual try-ons, and seamless commerce to turn public screens into powerful engagement and revenue drivers.

Metalitix, Aircards’ spatial analytics platform, gives enterprises deep insights into 3D and AR engagement with tools like heatmaps, gaze tracking, and playback. To support growth, former Dentsu UK&I CEO Euan Jarvie joins as Executive Chair.

From AR campaigns to hybrid retail and DOOH displays, Aircards is redefining immersive brand engagement. With new investment and expanded capabilities, it’s set to deliver bolder, smarter, and more memorable experiences.