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Vibe Raises $50 Million in Series B to Empower Brand Marketing through TV

  • Writer: Menlo Times
    Menlo Times
  • Oct 3
  • 1 min read
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Vibe, a TV advertisement platform, led by Arthur Querou and Franck Tetzlaff, has secured $50 million in Series B led by Hedosophia with participation from previous backers such as Elaia and Singular, in addition to QuantumLight, Supercell CEO Ilkka Paananen, with Illusian, and prominent angel investors, including Carolyn Everson, Board Member of The Walt Disney Company and Coca-Cola. In addition, Nirav Tolia, CEO of Nextdoor, has joined Vibe.co’s board of directors.


Vibe.co is building the “Meta for TV ads,” transforming connected TV into a true performance channel with AI-powered creative, hyper-targeting, and incrementality measurement. Already serving more than 10,000 performance marketers and reaching 120 million households across 500+ apps and channels, Vibe.co has become the most widely used streaming TV ad buying platform. By developing the largest buyer profile database for TV advertising, the company is enabling brands to run hyper-targeted campaigns that deliver measurable business results.


Streaming now outpaces cable and broadcast, with CTV ad spend projected to reach $72B by 2025 (IAB, 2025). Despite rapid growth, the space remains fragmented and opaque. Vibe.co addresses this with an all-in-one platform for ad creative, hyper-targeted campaigns, and AI-driven optimization, delivering up to 4x better performance than traditional TV. With 10% of ads already AI-generated (expected to reach 30% by 2026), Vibe.co is among the largest AI content distributors on TV, driving the next generation of performance-driven streaming advertising.


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