Pit Announces its Launch to Bring AI-Native Software to Enterprise Operations

Pit, learning your workflows and building them for you, led by Adam Jafer and Fredrik Hjelm, has announced its launch alongside $16 million in funding led by Andreessen Horowitz (a16z). The round includes participation from Lakestar, the Pit founders, and executives from OpenAI, Anthropic, Google, Deel, and Revolut, as well as the Stena and Lundin families.

Pit is launching as an “AI product team as a service,” enabling companies to build and deploy custom, production-grade software for internal operations.

Despite massive enterprise spending on digital transformation, many business workflows still rely on spreadsheets, inboxes, and inflexible SaaS tools. Pit replaces these fragmented systems with AI-native software tailored to each company’s operations, helping teams improve efficiency, adaptability, and scalability.

“For two decades, enterprises have relied on software that forces operations to conform to rigid systems,” said Adam Jafer. “AI changes that dynamic by enabling companies to operate on software designed specifically around their own workflows and needs.”

Pit’s platform is designed to transform business needs across operations, finance, and customer workflows into fully deployed and governed software systems.

The platform consists of two core products:

Pit Studio: Learns organizational workflows and builds systems tailored to run them.

Pit Cloud: Provides governed infrastructure with tenant isolation, ISO 27001 compliance, SSO, RBAC, and full audit observability.

Unlike traditional low-code platforms or AI copilots, Pit delivers production-grade software that runs real business operations rather than prototypes or experimental workflows.

The platform is already deployed across enterprise pilots in logistics, telecom, e-commerce, and healthcare, including implementations with Voi Technology, Tre, Stena Recycling, and Kry, with systems going live within days or weeks.

Early deployments have delivered significant operational gains, including an 85% reduction in campaign execution time, over 10,000 hours saved annually per deployment, and 99% invoice acceptance rates through automation.

At one of Europe’s largest industrial companies, Pit replaced legacy contract and invoice validation systems with an AI-powered real-time workflow, eliminating validation errors while saving more than 10,000 hours annually.

“Most AI companies focus on speed, while Pit is focused on delivering speed that remains secure, governed, and durable over the long term,” said Alex Rampell, describing the company as defining a new category.

Pit was built by former founders, CTOs, and AI leaders from Voi Technology, Klarna, and iZettle, who previously developed custom AI-powered systems to replace manual workflows at scale. That operational expertise has now been productized into a platform focused on enterprise-grade security, governance, and reliability.