How The Hashgraph Group is Transforming the Global Supply Chain Transparency with the Launch of TrackTrace

The Hashgraph Group, a pioneering Swiss-based Web3 technology company operating exclusively within the Hedera Hashgraph ecosystem, led by Stefan Deiss and the team, has announced the launch of TrackTrace, deployed as a fully managed enterprise-grade solution that transforms and enhances global supply chain transparency through real-time tracking of products from origin, ethical sourcing, and carbon emissions data.

TrackTrace certifies product authenticity and creates immutable, cryptographically verified audit trails using decentralized identifiers (DIDs). The platform records sustainability and product data while applying agentic AI to automate workflows and enable compliant DPP reporting.

TrackTrace links physical events to digital records within a tamper-proof environment by integrating THG’s IDTrust for decentralized identity and verifiable credentials with executable digital business processes and immutable audit trails anchored on Hedera.

Hedera is a highly energy-efficient distributed ledger technology governed by a global council that includes organizations such as Dell Technologies, Deutsche Telekom, EDF, FedEx, Google, Hitachi, IBM, Mondelēz International, and Standard Bank, among more than 30 council members.

Built for enterprise adoption, TrackTrace supports compliance with the EU’s Ecodesign for Sustainable Products Regulation (ESPR), which introduces mandatory sustainability and circularity requirements across regulated product categories.

Under the ESPR framework, all products placed on the EU market, including components and intermediate goods, must carry a Digital Product Passport (DPP). This digital record, typically accessed via QR code, contains verified data on a product’s origin, composition, sustainability credentials, and lifecycle.

The Hashgraph Group’s regulatory-aligned strategy is reflected across the Hedera ecosystem, highlighted by FedEx joining the Hedera Council to advance trusted digital infrastructure for global shipments and next-generation supply chains.

TrackTrace is designed to support the digital transformation of global supply chains by combining agentic intelligence and workflow automation with decentralized, trusted data infrastructure, delivering enhanced visibility, governance, and regulatory compliance across entire product lifecycles.

Stefan Deiss, Co-Founder and CEO of The Hashgraph Group, stated that the European Green Deal aims to establish the first climate-neutral continent by 2050 and requires trusted infrastructure to modernize and sustain Europe’s economy.

With TrackTrace built on Hedera, the platform provides a trusted data infrastructure layer that supports compliance with Digital Product Passport regulations, strengthens global supply chain integrity, and advances the transition toward a sustainable, transparent, and circular economy.

Effective from 2027, the Digital Product Passport (DPP) regulation will cover textiles, construction materials, batteries, and electronics, significantly reshaping product compliance across the EU under the ESPR framework led by the European Commission.

The Hashgraph Group and PwC are supporting enterprises in implementing DPP requirements using TrackTrace to ensure lifecycle transparency, traceability, and auditability.

Micha Roon, Head of Engineering at The Hashgraph Group, stated that TrackTrace was designed with interoperability as a core priority, enabling seamless integration with enterprise ERPs and diverse supply chain standards.

GDPR compliance has been embedded by design, allowing mandatory data sharing without exposing sensitive intellectual property or personal information. The architecture leverages Hedera’s consensus algorithm to provide quantum-resistant data security, ensuring each Digital Product Passport remains immutable and verifiable across global supply chains.

The Digital Product Passport (DPP) carries significant implications for global trade, extending beyond companies headquartered in the EU. All products exported to the EU market, regardless of origin, must include a compliant DPP.

For organizations seeking to preserve market access, sustain exports, and remain competitive within the EU, early integration of DPP requirements into product strategy, design, and operational processes is becoming increasingly critical.